Job Description
Digital Marketing Specialist
As a Digital Marketing Specialist at Hefty Seed Company, you will play a role in developing and executing digital marketing strategies to enhance the online presence and visibility of our company and brands. This is not a remote position.
Responsibilities include, but are not limited to:
- Enhance the brand’s overall online presence and assist in executing the marketing plan.
- Plan, coordinate, and execute social media strategies.
- Maintain daily social media presence, including monitoring channels, engaging with followers, and responding to comments.
- Stay up to date with social media trends, best practices, and platform changes.
- Coordinate and optimize digital advertising campaigns across various platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Create engaging and relevant copy for digital channels, including social media posts, blog articles, email newsletters, and website content.
- Assist with GMB listings and ensure timely updates.
- Assist in website management and implement updates as needed.
Qualifications/Skills:
- Marketing background with excellent verbal and written communication skills
- Detail-oriented
- Ability to multi-task in a fast-paced, detail-oriented environment
- Proficient in Microsoft 365
- Willingness to receive feedback
- In-depth knowledge of social media platforms
- In-depth knowledge of email marketing platforms or a willingness to learn
Hefty Seed Company offers an attractive compensation and benefits package.