Job Description
Position Summary:
The Communications Director is responsible for developing, implementing, and evaluating a comprehensive communications strategy that supports the mission and ministries of the church. This role ensures consistent, engaging, and effective messaging across all platforms, both internally and externally, while maintaining brand integrity and fostering community engagement. The Communications Director will be instrumental in telling the story of Peace Lutheran Church.
Strategic Planning & Leadership
• Collaborate with the Leadership and Communications Teams to develop and evaluate the annual communications strategy based on a ministry communications audit.
• Lead Communications Team meetings to plan and implement upcoming content and collateral.
• Supervise communications staff and volunteers, fostering creativity and efficiency in a fast-paced environment.
Digital & Print Media Management
• Maintain and update church websites (e.g., peacelutheran.com), ensuring user-friendly design, current content, and technical functionality (domains, plugins, updates).
• Design and create print and digital graphics for worship services, events, and ministry initiatives.
• Develop and maintain a communications editorial calendar covering print, web, video, podcast, blog, email, and social media.
• Write and edit engaging content for newsletters, bulletins, email blasts, blogs, and other publications.
Social Media & Community Engagement
• Manage and maintain a vibrant social media presence across platforms including Facebook, Instagram, and X (formerly Twitter).
• Engage the surrounding community using digital marketing tools such as Google Ads and social media campaigns.
• Coordinate and produce weekly video content, podcasts, and mission-focused media pieces.
• Oversee outside signage, blogs, vlogs, and other outreach tools to promote events and ministries.
Collaboration & Training
• Work closely with ministry leaders and volunteers to develop and execute communications plans for events and initiatives.
• Provide training for staff and ministry leaders on new communication tools and platforms.
• Collaborate with leadership to ensure campus aligns with brand standards and mission.
Content & Data Management
• Input and refine bulletin announcements and other worship-related communications.
• Maintain a video and photo library, including editing and archiving worship service recordings and event photography.
• Track analytics and trends to evaluate communication effectiveness and inform future strategies.
• Create and maintain Standard Operating Procedures (SOPs) for all communications-related tasks.
Administrative
Regularly attend weekly staff meetings and annual retreats.
Prepare and manage the communications annual budget, including vendor coordination and outsourced production.
Provide receipts and all documentation necessary to Business Manager for purchases, etc in accordance to fiscal procedures provided.
Qualifications
Bachelor’s degree in Communications, Public Relations, Graphic Design or related field (or equivalent experience)
Demonstrated experience in planning, organizing and delegation of projects, events and activities
Demonstrated experience managing digital communication platforms (website, social media, email, livestream, etc)
Experience with graphic design or content creation tools (Canva, Adobe Creative Suite, Final Cut Pro, etc)
Competent in computer hardware/software programs including Squarespace, Mailchimp, and Microsoft applications.
Background in team leadership, project management or volunteer coordination is a plus.
Skills & Competencies
Strong written and verbal communication skills with the ability to adapt tone and style for various audiences.
Proficiency in digital and print media.
Familiarity with church management systems (IE Planning Center, SquareSpace, Mailchimp, etc) is an advantage.
Ability to design and implement cohesive branding across all platforms.
Strong organizational and time management skills with the ability to prioritize multiple projects.
Comfortable working with both staff and volunteers and fostering collaboration and creativity.
High level of discretion, professionalism, and alignment with the church’s mission, values and vision.
APPLICATIONS ACCEPTED: Posting open until filled
APPLY TO: Peace Lutheran Church
Attn: Lisa Fowler
5509 W. 41st Street
Sioux Falls, SD 57106
Lisa@peacelutheran.com
An Equal Opportunity Employer