Job Description
Marketing Specialist
North American Truck & Trailer, Inc. in Sioux Falls, SD is seeking a talented and creative Marketing Specialist to join our team. The Marketing Specialist will be responsible for developing and implementing marketing strategies to promote our products and services. This position requires a strong understanding of the trucking and transportation industry as well as a passion for marketing and communication.
Key Responsibilities:
- Develop and execute marketing campaigns to promote products and services
- Create and manage digital marketing content, including social media posts, email campaigns, and blog posts
- Analyze market trends and competitors to identify opportunities for growth
- Collaborate with sales team to develop marketing materials that support sales efforts
- Track and report on key performance indicators to measure the success of marketing campaigns
- Stay updated on industry news and trends to inform marketing strategies
- Work with external vendors and agencies to support marketing initiatives
- Assist with the planning and execution of trade shows and industry events
Qualifications:
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of experience in marketing, preferably in the transportation or trucking industry
- Strong written and verbal communication skills
- Proficiency in digital marketing tools and platforms
- Ability to work independently and as part of a team
- Strong analytical skills with the ability to interpret data and make strategic decisions
About North American Truck & Trailer, Inc.
North American Truck & Trailer, Inc. is a leading provider of truck and trailer sales, parts, and service in the Midwest. With locations in Sioux Falls, SD and Fargo, ND, we specialize in selling high-quality trucks and trailers to customers in the transportation industry. Our team of experienced professionals is dedicated to providing the best products and services to meet our customers' needs. At North American Truck & Trailer, we pride ourselves on our commitment to excellence and customer satisfaction.