Job Description
Join one of the fastest growing companies in America, recently recognized as an Inc. 5000 award-winning company with more than 400 percent growth over the past three years. Silencer Central is passionate about the compliancy, knowledge and community education in firearm sound suppression and making silencer buying simple since 2005. Apply today!
Shift: Monday – Friday, 8:30am-5:00pm
Location: On-site
Job Summary:
At Silencer Central, we believe in being customer-oriented, getting stuff done, and expecting excellence in everything we do. These core values drive the work and passion of our team members, and they unite our business and customers. As the Social Media Coordinator at Silencer Central, you will be responsible for managing and growing our social media presence across various platforms. You will work closely with the marketing team to develop and execute social media strategies that engage our audience, promote brand awareness, and drive customer acquisition and retention.
Job Responsibilities & Essential Functions:
- Develop and implement social media strategies to align with business goals and marketing campaigns.
- Create, curate, and manage engaging content for our social media channels, including Facebook, Instagram, Twitter, LinkedIn, and others as relevant.
- Monitor social media trends, tools, and applications and recommend strategies for optimization.
- Manage day-to-day activities on social platforms, including content scheduling, posting, monitoring, and responding to comments and messages.
- Collaborate with internal teams to plan and execute promotional campaigns, contests, and other initiatives to increase follower engagement and drive traffic to our website.
- Analyze social media performance using analytics tools and report on key metrics, providing insights and recommendations for continuous improvement.
- Stay up to date with industry best practices and emerging trends in social media marketing.
- Develop and manage a social media content calendar to ensure timely delivery of content and campaigns.
- Monitor competitors’ social media activity to identify opportunities and threats.
- Ensure all content aligns with the brand’s voice, tone, and messaging guidelines.
Job Requirements & Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field required.
- Experience with marketing within the outdoor recreation, hunting, and/or sport-shooting industry preferred.
- Demonstrable experience managing social media platforms and creating engaging content required.
- Solid understanding of social media metrics and analytics tools required.
- Proven experience as a Social Media Coordinator or similar role, preferably in a B2C environment.
- Creative thinker with a passion for social media and digital marketing trends.
- Excellent attention to detail
- Excellent interpersonal, written, and oral communication skills
- Ability to manage multiple projects with strict deadlines in a fast-paced environment
- Ability to work independently to achieve goals and targets
- Ability to organize and prioritize work
- Ability to work in a team environment to achieve team, departmental, and corporate goals
- Ability to monitor and assess performance of self, team members and the operation to make improvements or take corrective action
Compensation and Benefits:
Hourly: $21-$23/hour. Silencer Central offers a competitive total compensation package that includes:
• Generous PTO Accrual
• Company Paid Holidays
• Health insurance: Copayment Plus Plan or High Deductible Health Plan with HSA
• Dental insurance
• Vision insurance
• LTD and STD insurance
• Company Paid Life Insurance
• EAP
• Colonial Life
• 401(k) with company match
• Employee Discount Program
• Free snacks and drinks